Current:Home > MarketsLL Cool J on being an empty nester, sipping Coors Light and his new Super Bowl commercial -Wealth Axis Pro
LL Cool J on being an empty nester, sipping Coors Light and his new Super Bowl commercial
View
Date:2025-04-15 18:35:46
From movies to music to TV, LL Cool J is a household name. And he’ll end up in a few more households, figuratively and almost literally, on Super Bowl Sunday.The multi-hyphenate, born James Todd Smith, stars alongside country star Lainey Wilson in a new commercial for Coors Light. Molson Coors is reviving the “Coors Light Chill Train” for its big game ad, with LL Cool J as the conductor. Country star Lainey Wilson also appears in the ad, which is scored to The O’Jays “Love Train.”“(Love Train) has always been one of my favorites,” the artist, 56, tells USA TODAY. “My mother vacuumed the house to that. I grew up dancing to that as a little boy.”
AD METER 2024:Vote on the big game's best commercialsLL Cool J also loved the “don’t call it a comeback” part of the commercial, as the “Chill Train” is revived for the first time since 2012. The concept began in 2005 as the “Silver Bullet Express.” In the spot, created by Droga5, part of Accenture Song, the train brings some “chill” to a house watch part in an unexpected way.
“I’m not a big drinker, but I’ve definitely sipped a Coors Light here and there for sure,” he says. “The scale and the scope of this commercial, it just felt right to me.”
While Molson Coors is newer to the big game thanks to Anheuser-Busch’s alcohol exclusivity ending last year, LL Cool J actually has a bit of history with Super Bowl ads. He appeared alongside Missy Elliott and Busta Rhymes in a 2008 Diet Pepsi Max ad that spoofed the “Saturday Night Live” “Night at the Roxbury” skit. He had a small role in the piece, which placed in the top 10 that year on USA TODAY Ad Meter.
For him, this latest ad will be more memorable. Part of that is because how hectic his career became in the 2000’s: from 2004 to 2008, he released three albums, acted in seven films and appeared on a number of TV shows.
Now he and his wife Simone, who have four children together, are empty nesters. His approach to taking on new projects has evolved.“I’m just having a good time and I’m doing things because they’re enjoyable,” he explains. “Forget a house and all that, I could get a condo and my remote control and just watch TV. I’m only doing the things I’m doing at this point for fun.”
veryGood! (557)
Related
- Rolling Loud 2024: Lineup, how to stream the world's largest hip hop music festival
- With Order to Keep Gas in Leaking Facility, Regulators Anger Porter Ranch Residents
- Trump EPA Appoints Former Oil Executive to Head Its South-Central Region
- House Oversight chair cancels resolution to hold FBI Director Christopher Wray in contempt of Congress
- Tree trimmer dead after getting caught in wood chipper at Florida town hall
- $80,000 and 5 ER visits: An ectopic pregnancy takes a toll
- New Yorkers hunker down indoors as Canadian wildfire smoke smothers city
- Reward offered for man who sold criminals encrypted phones, unaware they were tracked by the FBI
- Whoopi Goldberg is delightfully vile as Miss Hannigan in ‘Annie’ stage return
- Warm Arctic? Expect Northeast Blizzards: What 7 Decades of Weather Data Show
Ranking
- Could your smelly farts help science?
- Ray Liotta's Cause of Death Revealed
- Coming out about my bipolar disorder has led to a new deep sense of community
- 22 National Science Academies Urge Government Action on Climate Change
- Former Danish minister for Greenland discusses Trump's push to acquire island
- Sister of Saudi aid worker jailed over Twitter account speaks out as Saudi cultural investment expands with PGA Tour merger
- Today’s Climate: June 23, 2010
- A blood shortage in the U.K. may cause some surgeries to be delayed
Recommendation
EU countries double down on a halt to Syrian asylum claims but will not yet send people back
Matty Healy Joins Phoebe Bridgers Onstage as She Opens for Taylor Swift on Eras Tour
Dolphins QB Tua Tagovailoa's injury sparks concern over the NFL's concussion policies
Damaris Phillips Shares the Kitchen Essential She’ll Never Stop Buying and Her Kentucky Derby Must-Haves
Military service academies see drop in reported sexual assaults after alarming surge
Climate Legal Paradox: Judges Issue Dueling Rulings for Cities Suing Fossil Fuel Companies
How did the Canadian wildfires start? A look at what caused the fires that are sending smoke across the U.S.
How Life Will Change for Prince George, Princess Charlotte and Prince Louis After the Coronation